Negotiation doesn’t mean giving away anything. It means keeping what you want and need to. One of the most important tools you can give your onsite sales people right now is the power of negotiating on value, instead of on price—not an easy thing to do, and even harder in our current economic reality, but it can be done.

New home sales training expert Myers Barnes has just released his latest book, “Secrets of New Home Sales Negotiation—How to Achieve ‘Yes!’ Every Time,” which can transform your sales team’s approach to negotiating. With these field-tested strategies your team can create success with even the most difficult of prospects. Myers covers critical topics such as dealing with price resistance, multicultural selling, solid negotiation strategies, and more, all with the goal of making “yes” a reality more often, and relying far less on deals, discounts, or incentives.

I highly recommend this brief but informative volume of incredibly effective sales strategies that really work, and that can really put your sales team back in the game in a big way. Click here to learn more.


As we approach the 10th anniversary of the events of September 11, 2001, most news channels are thankfully focusing not on the tragedy itself, but on the strength of the people who have overcome adversity in the midst of this terrible disaster.

MyersBarnes.comIt’s in these trying times that people often come together to help one another and “behind-the-scene” heroes are born. “It’s a side of Americans that is often too ignored,” according to the latest blog post from new home sales expert Myers Barnes. “In our core, we are grit and gratitude,” says Myers.

Click here to read a truly inspirational post from Myers titled “Remembering September 11th: No Where To Go But Forward” on how you too can be an everyday hero in the new-home market.


Join New Homes Sales Expert Myers Barnes and NDG Communications President Tom Nelson at the 2010 International Builders Show for a fast-paced, results-oriented sales & marketing download.

Prepare to ignite your selling power with sensible solutions and a bold line of attack for your sales and marketing organization. Learn the techniques that will propel you to success in the new marketplace, along with remedies for overcoming hardship economies.

Wednesday, January 20th at 1:30 pm – 3:00 pm, South 220

Click Here to Learn More about NDG at the 2010 International Builders Show.


The Nationals are the National Sales and Marketing Awards for the Real Estate and Homebuilder Industries. Now in its 28th year, The Nationals Awards Show pays tribute to superior new-home sales and marketing achievements by marketing professionals, homebuilders, and associates.

Silver Award Winners are the top vote recipients in each category and are the finalists for the Gold Award, which will be announced and presented January 19, 2010 in Las Vegas.

NDG Communications has received a Silver Award for Best Internet Marketing Campaign for K. Hovnanian Homes’ Pounce Before the Bounce campaign, and a Silver Award for Best Marketing Promotion by an Associate for the Myers Barnes Thrival Kit.

NDG  is proud to share this recognition with our clients, and proud of the work we have done for them this year. We look forward to seeing you all at the International Builders Show in January for the Nationals Award Show.


Widely regarded as the authority on new home sales, best-selling author  Myers Barnes is the among the building industry’s most requested advisors and speakers. Now, as the nation’s premier New Home Sales Trainer, Myers has just launched a new page on Facebook specifically for New Home Sales Training, offering valuable resources like training videos, innovative strategies, and the ability to share your thoughts, insights, and success stories with other sales professionals.

There’s a wealth of information, tactics, strategies, and even scripts for success at the Myers Barnes website and at the New Home Sales Training page on Facebook. So take advantage of these incredible, free resources—before your competitors do!


Widely regarded as the authority on new home sales, best-selling author Myers Barnes is the among the building industry’s most requested advisors and speakers. In this guest column, Myers gives us 5 smart reasons to opt for the new home instead of the foreclosure.

Foreclosure. In the new homes market, it’s the “F” word. The number of foreclosure filings in the U.S. rose by 81 percent in 2008 and by a whopping 225 percent from 2006. The housing market is flooded with the tsunami of perceived bargains. The key word here is “perceived.” There are several reasons that the “buyer beware” rule should be in effect when considering a foreclosed property:

1. Poor maintenance. If the owner wasn’t paying the mortgage, what makes you think he/she was investing in even the most basic upkeep?

2. As is. The “As Is” caveat could be costly for the buyer. A new home and its contents have warranties that protect the buyer. When buying a foreclosure, you get exactly what you pay for.

3. The angry owner. In the wake of a foreclosure, many former owners feel victimized by their situation. There are countless tales of homes being stripped of appliances, lighting fixtures, and even plumbing—all of which are removed in haste, and with no concern for the incoming dweller.

4. Hidden cost-cutters. If the foreclosed property is a new home, the builder was likely cutting many corners to avoid mounting more debt. What’s hidden under the drywall? “New” doesn’t necessarily mean a home is in excellent condition; it could mean that no one has yet discovered the creeping shortcuts.

5. Wasted time. Purchasing a foreclosure requires a mountain of paperwork and it can take months before you discover whether the bank accepts the deal. And what happens if your offer fails to make the cut? You begin the lengthy process again.

When your prospective buyer tosses down the “F” word like a gauntlet, pick it up and present the reasons why the foreclosed property is a questionable investment, at best. Then bestow upon them the many reasons that the new home you’re selling will deliver long-term value, satisfaction, comfort, and peace of mind.

Keep Selling,

Myers

Read more at the Myers Barnes Blog.


What’s hotter than hot? The e-marketing strategies that are getting new homes sold. Come and learn the New, New Fundamentals with New Homes Sales Training Expert and Best-Selling Author Myers Barnes and Real Estate E-Marketing Expert Tom Nelson of NDG Communications at the 2010 International Builders’ Show.

This year’s show will be January 19-22, 2010 in Las Vegas. Myers and Tom will share the latest and greatest strategies and tactics of online real estate marketing used by some of the most successful companies in North America. Don’t miss your chance to ask the experts—get more information on the 2010 International Builders’  Show here.


Industry expert and one of NDG’s most respected mentors Myers Barnes has just published his latest book, New Home Sales in a Nutshell.

Myers is the guy that everyone in new home sales turns to for training, inspiration, and the insights that help turn average salespeople into true super-achievers. His new book delivers truly effective strategies for success in a challenged market. We’re confident that New Home Sales in a Nutshell will have new home salespeople closing sales like clockwork, and happy to give our endorsement of this leading industry figure and his exceptional new book.