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Category Archives: web
NDG Sets New Online Advertising Record for National Homebuilder Client
Our BDX (NewHomeSource.com and its affiliate network) account manager has just informed us that a recent campaign for one of our national homebuilder clients has achieved record-setting CTR results—“the highest performance we’ve ever seen from corporate creative”—a 570% increase over … Continue reading
Tablet Owners Spend More Time Online
Posted in e-marketing, social media, web
Tagged adage, advertising, e-marketing, ipad, ndg communications, new home marketing, real estate marketing, social media, tablet owners
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Stanley Martin Makes It Easy For Realtors To Turn Prospects into Clients
Hilary Suskey, NDG Senior Marketing Manager Life just got a little easier for realtors. Our client, Stanley Martin Homes has just launched TeamStanleyMartin.com, an online realtor resource center created by NDG, where realtors can create personalized sales materials, live chat … Continue reading
Posted in Clients, advertising, web
Tagged ndg communications, online marketing, Stanley Martin Homes, website design
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Google Launches Facebook Competitor
Sara Badr, NDG Marketing Manager Big news in the social media realm: No longer are the days that you must share information in the form of status updates with hundreds of friends or acquaintances all at once. Google launched a … Continue reading
Posted in e-marketing, interactive, social media, web
Tagged facebook, google, ndg communications, social media, social networking, socialmedia
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African-American Twitter Usage Skyrocketing Past All Other Groups | NDGcommunications.com
Big news for homebuilders and developers engaged in social media: According to the new Spring 2011 tracking survey from The Pew Research Center’s Internet & American Life Project, African-American and Latino internet users are significantly more likely than whites to … Continue reading
Tweet, Like, or Follow: Social Media Widgets Make it Easier for your Blog Content to be Shared
Cindy Mellott, NDG Interactive Media Specialist So you have a blog, and you’re committed to generating interesting content and publishing on a regular schedule. That’s a big step, so congratulations—we know just what a big commitment it really has been, … Continue reading
The Best Mobile Apps for Real Estate Marketers
Sarah Eckel, NDG Director of Account Services The ever-changing technological landscape has provided the real estate marketers and real estate buyers with several new tools to utilize when searching for a new home. The most popular of those tools today … Continue reading
Homebuilders & the Mobile Revolution
“The seminar leaders discussed many topics, but most impressive were the trends and statistics that demonstrate the growing value of mobile marketing to homebuilders…” Continue reading
Social or Search: Who will be Online Advertising’s King of the Hill?
According to a recent article on Mashable, Facebook has reached the top volume ranking in the United States. Hitwise, the data analytics service from Experian, has found that social networks in general are more popular than search engines in some … Continue reading
Posted in advertising, e-marketing, interactive, web
Tagged advertising, ndg communications, ndg companies, search, socialmedia, trends
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Eyes, Clicks, and Real Results—Online Advertising Basics for the Real Estate Industry
Continuing our series of posts about real estate and homebuilder online advertising and marketing fundamentals for 2010, this week we’ll discuss the basics of online banner ads and how they fit into your 2010 marketing plan. “Banner” or “online display” … Continue reading
