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Category Archives: advertising
Another Social Media Don’t
Ah, Social Media. Like fire, it’s great for heating things up, but it can also burn down your house. Or, in some cases, your client roster. While Twitter is a fantastic resource and, when used the right way by diligent … Continue reading
Attaining E-Mail Excellence
While direct mail has lost some of its ability to effectively connect with prospects who often see the mailing as simply “junk mail,” e-mail marketing has now become an incredibly effective and interactive method of helping prospects reach you. E-mail … Continue reading
Posted in advertising, articles, marketing
Tagged e-mail, e-marketing, ndg communications
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REACHING OUT TO REALTORS, Part 2
In this post, we continue our discussion of how to properly reach out and engage Realtors in your sales process. Remember, what the realtor wants more than anything is more REFERRALS. Even with cash incentives, the realtor may feel compelled … Continue reading
Noise to Signal
So we changed our blog name. The reason? As we’ve been writing the blog, we’ve been finding our collective voice. Now that our blog has been up and on its feet for a little while, the character, topics, and tone … Continue reading
Hard Questions with Harder Answers
Is your company, service, product, or brand receiving attention? Is anybody talking about you? If not, you may need to ask yourself some hard questions. Seth Godin shares a particularly critical concern in his blog that everyone in business should … Continue reading
Posted in advertising, marketing
Tagged marketing, ndg communications, Self-Promotion, Seth Godin
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Supporting The Arts
From time to time we like to share the work of other people and agencies that we really like. This series of ads encouraging public support of the arts from Leo Burnett for AmericansForTheArts.org is a rare example of PSAs … Continue reading
Posted in Fun at NDG, advertising
Tagged advertising, fun, ndg communications, support the arts, youtube
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NDG Communications at IBS 2009
We invite you to join NDG Communications President Tom Nelson at the 2009 International Builders Show in Las Vegas. Tom will be a featured guest speaker again this year and his topic will be “Attracting Today’s Buyers Online: Building Success … Continue reading
Getting to the Top, Part 2
With interactive advertising the advertiser now has total control of budget—meaning they determine how much they are willing to pay for each click, and how many clicks they will pay for in a predetermined period. And, with the fully detailed … Continue reading
Posted in advertising, articles, marketing, real estate marketing
Tagged adwords, google, ndg communications, pay per click, search engine optimization, SEO
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How to Make Search Work for You
Last time, we gave you some hard facts about the importance of search engine optimization for new home sales websites, like the fact that 84% of homebuyers start their new home search on the internet. So you understand WHY you … Continue reading
Does Your Website Get a Passing Grade?
Ready to see how your website really measures up when it comes to driving qualified traffic? Use this professional website assessment checklist to see if your website is making the grade and or if you could use some improvement. Scoring … Continue reading
Posted in advertising, marketing
Tagged ndg communications, optimization, search, SEO, traffic, web content, websites
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