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CONNECTED & ON THE MOVE: African-Americans are leading the Mobile Revolution
What we’ve recently learned that we wanted to share with our clients: According to a recent survey by the Pew Research Center’s Internet & American Life Project, African-Americans as a demographic group are now the leading early adopters of mobile technology … Continue reading
New Home Sales Confidence Builds: Ara Hovnanian Interviewed on CNBC
The mood of many homebuilders may be climbing, according to this new interview on CNBC with Ara Hovnanian, Chairman of the Board, and President & Chief Executive Officer of Hovnanian Enterprises, an NDG client. Mr. Hovnanian explains to CNBC’s Squawk … Continue reading
You Better Recognize: NDG AWARDS
AT NDG COMMUNICATIONS, when our clients win, we win—and when we win, our clients win. Here’s a brief recap of some of the recent recognition we’ve won for our clients. 2010 Great American Living Awards (GALA) • Silver Award, Best … Continue reading
Posted in Awards, Clients, new home sales marketing, real estate marketing
Tagged ADDYs, Awards, clients, MAME, ndg communications, recognition
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Social or Search: Who will be Online Advertising’s King of the Hill?
According to a recent article on Mashable, Facebook has reached the top volume ranking in the United States. Hitwise, the data analytics service from Experian, has found that social networks in general are more popular than search engines in some … Continue reading
Posted in advertising, e-marketing, interactive, web
Tagged advertising, ndg communications, ndg companies, search, socialmedia, trends
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Cheap, Versatile, and High ROI: E-Mail Marketing
Continuing our series of posts about real estate and homebuilder online advertising and marketing fundamentals, this week we’ll discuss the basics of e-mail marketing. You may have heard some rumors about the eventual demise of e-mail, with whispers of Facebook … Continue reading
Posted in advertising, e-marketing, new home marketing, real estate marketing
Tagged e-mail marketing, ndg communications
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New White Paper — From Website to Web Presence
“Today’s Home Builder exists in a world of inter-connected online communities, yet many are not fully adjusted to the need for a well-designed and user-friendly website, let alone the many other ways a builder must exist online” says a new … Continue reading
Eyes, Clicks, and Real Results—Online Advertising Basics for the Real Estate Industry
Continuing our series of posts about real estate and homebuilder online advertising and marketing fundamentals for 2010, this week we’ll discuss the basics of online banner ads and how they fit into your 2010 marketing plan. “Banner” or “online display” … Continue reading
They Do the Hard Work For You—3rd Party Online Referral Sites
Continuing our series of posts about real estate and homebuilder online advertising and marketing fundamentals for 2010, this week we’ll discuss why and how to integrate your website listings content with 3rd Party Online Referral websites, such as NewHomeSource.com, Trulia.com, … Continue reading
Integrating Social Media into Your Online Marketing Plan
Continuing our Step-By-Step Process to Staying Focused and On Track in Today’s Market, this week, we’ll discuss how Social Media can help you distribute your content online to help achieve your search engine marketing and optimization goals, as well as … Continue reading
Pay to Play Until You Can Go Organic: Search Engine Marketing
As new home sales expert Myers Barnes often says, “It’s Online or the Breadline.” According to the National Association of Realtors, more than 90% of new homebuyers are starting their research and selection process online, shopping by elimination to determine … Continue reading
