It’s no secret that homebuyers are using their smartphones and tablets to conduct new home research and to find new homes while visiting neighborhoods. With ownership of smartphones and tablets skyrocketing, mobile advertising has now become an effective way to create brand awareness and generate sales.
Here’s some recent news about mobile trends we wanted to share:
- Tablet owners say they are less likely to use a laptop or desktop computer after purchasing their tablet.
- 70% of mobile searches result in action within one hour.
- What works in traditional online advertising will not necessarily be successful with mobile campaigns.
What’s the conclusion we can draw here? It’s that if you haven’t started seriously considering mobile advertising, now’s the time. Mobile is where you want and need to be to connect with savvy new home buyers on the go—and now at home as well.
Click here to learn more about how you can use mobile advertising to connect and engage the right buyers to generate real results.