Hilary Suskey,
NDG Senior Marketing Manager

In today’s world, people place real value on feedback. Potential customers want to hear what your customers have to say; they want to see testimonials—endorsements for your products or services—from REAL people. And, Twitter can help! Tweets make good testimonials. First of all, they are short and sweet and to the point, often written in a moment of excitement and specifically for public view.

Twitter makes it easy to capture Tweets by marking them as a favorite. From there, you can create a Twitter widget to display on your own website. You could call it “See What People Are Saying About [Insert Company Name],” if you like, and Twitter will update the widget as often as you add a new favorite. Twitter widgets are compatible with any website and Facebook.

What do you think? Have you tried the Twitter Favorites Widget? How do you display and promote testimonials on your website with social media?