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Monthly Archives: January 2009
Another Social Media Don’t
Ah, Social Media. Like fire, it’s great for heating things up, but it can also burn down your house. Or, in some cases, your client roster. While Twitter is a fantastic resource and, when used the right way by diligent … Continue reading
Attaining E-Mail Excellence
While direct mail has lost some of its ability to effectively connect with prospects who often see the mailing as simply “junk mail,” e-mail marketing has now become an incredibly effective and interactive method of helping prospects reach you. E-mail … Continue reading
Posted in advertising, articles, marketing
Tagged e-mail, e-marketing, ndg communications
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NDG takes GOLD at the Nationals Awards
The Nationals is the nation’s largest competition for new home sales and marketing, and is presented by the National Sales and Marketing Council of the National Association of Home Builders (NAHB). This year, NDG received a Gold Award for our … Continue reading
REACHING OUT TO REALTORS, Part 2
In this post, we continue our discussion of how to properly reach out and engage Realtors in your sales process. Remember, what the realtor wants more than anything is more REFERRALS. Even with cash incentives, the realtor may feel compelled … Continue reading
Noise to Signal
So we changed our blog name. The reason? As we’ve been writing the blog, we’ve been finding our collective voice. Now that our blog has been up and on its feet for a little while, the character, topics, and tone … Continue reading
Reaching Out to Realtors
Here are some cold, hard facts about New Home Sales in the 21st Century: Nationwide, more than 50% of all new home sales have been through a realtor. In fact, some builders have seen his figure rise to as high … Continue reading
Basketball and Vegas May Not Mix
Neither recession nor air traffic delays can stop NDG’s Tom Nelson from accomplishing his appointed course with all speed, but tearing a ligament while playing basketball can definitely slow you down. So unfortunately, because of his injury, Tom will not … Continue reading
Hard Questions with Harder Answers
Is your company, service, product, or brand receiving attention? Is anybody talking about you? If not, you may need to ask yourself some hard questions. Seth Godin shares a particularly critical concern in his blog that everyone in business should … Continue reading
Posted in advertising, marketing
Tagged marketing, ndg communications, Self-Promotion, Seth Godin
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Supporting The Arts
From time to time we like to share the work of other people and agencies that we really like. This series of ads encouraging public support of the arts from Leo Burnett for AmericansForTheArts.org is a rare example of PSAs … Continue reading
Posted in Fun at NDG, advertising
Tagged advertising, fun, ndg communications, support the arts, youtube
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